Advertising management /
Aaker, David A.
Advertising management / David A. Aaker - New Delhi : Prentice Hall of India, 1995. - xi, 583p. ; 26 cm.
Includes bibliographical references.
9788177588507
Management-Advertising--Management --India
659 / BAT
Advertising management / David A. Aaker - New Delhi : Prentice Hall of India, 1995. - xi, 583p. ; 26 cm.
Includes bibliographical references.
9788177588507
Management-Advertising--Management --India
659 / BAT