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The dynamics of Persuasion: communication and attitudes in the 21st century /

Perloff, Richard M

The dynamics of Persuasion: communication and attitudes in the 21st century / Perloff, Richard M. - 4th ed - New York: Routledge, 2010. - 423p;24cm

Includes bibliographical references.

ISBN: 0415805681

Dewey Class. No.: 153.852 PER

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