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Consumer behaviour: insights from indian market / (Record no. 26927)

MARC details
000 -LEADER
fixed length control field 00565nam a2200181Ia 4500
001 - CONTROL NUMBER
control field 49682
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180118s9999||||xx |||||||||||||| ||eng||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 8120339637
040 ## - CATALOGING SOURCE
Original cataloging agency TULIB
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8342 MAZ
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Majumdar, Ramanuj
245 #0 - TITLE STATEMENT
Title Consumer behaviour: insights from indian market /
Statement of responsibility, etc Majumdar, Ramanuj.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New Delhi:
Name of publisher PHI Learning Pvt.Ltd,
Year of publication 2011.
300 ## - PHYSICAL DESCRIPTION
Number of Pages 349p;24cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Textbooks
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Full call number Accession Number Copy number Price effective from Koha item type
        Central Library, TU Central Library, TU Textbook Section (Consult Shelf-Guide to locate the book) 26/07/2011 658.8342 MAZ 49682 1 26/07/2011 Textbooks

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