Marketing research essentials / Mcdaniel,C.
Material type:
TextLanguage: English Publication details: Australia: Thomson Learning, 2000. Edition: 3rd edDescription: xvii,459p;27cmISBN: 0324023170DDC classification: 658.83 MCD
| Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Textbooks
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Central Library, TU Textbook Section (Consult Shelf-Guide to locate the book) | Central Library, TU | 658.83 MCD (Browse shelf(Opens below)) | 1 | Available | 17579 |
Total holds: 0
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| 658.83 MAL Marketing research : | 658.83 MAL Marketing research : | 658.83 MAR Marketing metrics : | 658.83 MCD Marketing research essentials / | 658.83 McQ The market research toolbox / | 658.83 MCQ The market research toolbox / | 658.83 MIS Modern marketing research / |
Includes bibliographical references.
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