Marketing management: cases and concepts / Dholakia, Nikhilesh.
Material type: TextLanguage: English Publication details: Madras: Macmillan, 1993. Description: 641p;23cmISBN: 65333929153DDC classification: 658.8 DHOItem type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Textbooks | Central Library, TU Textbook Section (Consult Shelf-Guide to locate the book) | Central Library, TU | 658.8 DHO (Browse shelf(Opens below)) | 1 | Available | 2048 |
Total holds: 0
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658.8 DAV Modern marketing management / | 658.8 DAV Modern marketing management / | 658.8 DES Using market knowledge / | 658.8 DHO Marketing management: cases and concepts / | 658.8 DOG Rural marketing : | 658.8 DOG Rural marketing : | 658.8 DOY Adding value to marketing: the role of marketing in today's profit-driven organi / |
Includes bibliographical references.
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