Understanding services management : integrating marketing, organisational behaviour, operations, and human resource management / edited by William J. Glynn and James G. Barnes.

Contributor(s): Glynn, William J | Barnes, James G Material type: Text

TextLanguage: English Publication details: New Delhi: Prentice Hall of India, 2006. Description: xviii, 485p. : ill. ; 25 cmISBN: 812032935xSubject(s): Service industries -- Management | Customer services -- Management | MarketingDDC classification: 658

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Date due	Barcode	Item holds
Textbooks	Central Library, TU Textbook Section (Consult Shelf-Guide to locate the book)	Central Library, TU	658 UND (Browse shelf(Opens below))	1	Available		30204

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