Branding demystifield: plans to payoffs / Verma; Harsh V.
Material type: TextLanguage: English Publication details: New Delhi: Response/Sage India, 2010. Description: 247p;24cmISBN: 8132102342DDC classification: 658.827 VERItem type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Textbooks | Central Library, TU Textbook Section (Consult Shelf-Guide to locate the book) | Central Library, TU | 658.827 VER (Browse shelf(Opens below)) | 1 | Available | 49675 |
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658.827 STR Strategic brand management : | 658.827 STR Strategic brand management : | 658.827 TEM Hi tech Hi touch branding: creating,brand power in the age of technology / | 658.827 VER Branding demystifield: plans to payoffs / | 658.83 20 MAL Marketing Research: an applied orientation / | 658.83 20 MAL Marketing Research: an applied orientation / | 658.83 20 MAL Marketing Research: an applied orientation / |
Includes bibliographical references.
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