Consumer behaviour: applications in marketting / Robert East, Jaywant Singh, Malcolm Wright, Marc Vanhuele.
Material type:
TextLanguage: English Publication details: New Delhi: Sage Publications India Pvt. Ltd., 2009. Description: viii,334p. ; 24cmISBN: 8132103158Subject(s): Consumer behavior | Consumer behavior -- Psychological aspectsDDC classification: 658.8342
| Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Textbooks
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Central Library, TU Textbook Section (Consult Shelf-Guide to locate the book) | Central Library, TU | 658.8342 EAS (Browse shelf(Opens below)) | 1 | Available | 53937 | ||
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Textbooks
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Central Library, TU Textbook Section (Consult Shelf-Guide to locate the book) | Central Library, TU | 658.8342 EAS (Browse shelf(Opens below)) | 1 | Available | 50192 |
Total holds: 0
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| 658.8342 BEN Consumer behaviour / | 658.8342 CAS Case studies in consumer behaviour / | 658.8342 CON Consumer behavior : building marketing strategy / | 658.8342 EAS Consumer behaviour: applications in marketting / | 658.8342 EAS Consumer behaviour: applications in marketting / | 658.8342 HAW Consumer behavior: building marketing strategy / | 658.8342 HAW Consumer behavior : |
Includes bibliographical references.
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