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Handbook of Services marketing & Management / edited by T. A. Swartz.

Contributor(s): Swartz,T.A. (ed.)Material type: TextTextLanguage: English Publication details: New Delhi : Sage publications , 2000. Description: ix,507p;23cmISBN: 0761916121Subject(s): ManagementDDC classification: 658.8 SWA
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Holdings
Item type Current library Home library Collection Call number Status Date due Barcode Item holds
Reference Books Reference Books Central Library, TU
Reference Book Section (Consult Shelf-Guide to locate the book)
Central Library, TU
Reference 658.8 SWA (Browse shelf(Opens below)) Not for loan 20155
Total holds: 0
Browsing Central Library, TU shelves, Shelving location: Reference Book Section (Consult Shelf-Guide to locate the book), Collection: Reference Close shelf browser (Hides shelf browser)
658.8 SHE Research in marketing / 658.8 SHE Research in marketing / 658.8 SHE Handbook of relationship marketing / 658.8 SWA Handbook of Services marketing & Management / 658.800285 HAN Handbook on electronic commerce / 658.803 IVA Dictionary of marketing / 658.84 HOD Direct mail and mail order handbook /

Includes bibliogrphies and index.

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