Essentials of corporate communication : implementing practices for effective reputation management / Cees B. M. van Riel and Charles J. Fombrun.

By: Riel, Cees B. M. van Contributor(s): Fombrun, Charles J Material type: Text

TextLanguage: English Publication details: London : Routledge, ©2007. Description: 306 p. ; 23 cmISBN: 0415328268; 9780415328265Subject(s): Communication in management | Corporate image | Corporations -- Public relations | Business communication | Corporations | ManagementDDC classification: 658.45

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Date due	Barcode	Item holds
Textbooks	Central Library, TU Textbook Section (Consult Shelf-Guide to locate the book)	Central Library, TU	658.45 RIE (Browse shelf(Opens below))	1	Available		91502

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Includes bibliographical references and index.

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