A practical guide to integrated marketing communications / Brannan,tom.
Material type: TextLanguage: English Series: Marketing in action seriesPublication details: New Delhi: Kogan page, 1996. Description: 142p;24cmISBN: 8175540613DDC classification: 659.1 BRAItem type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|
Textbooks | Central Library, TU Textbook Section (Consult Shelf-Guide to locate the book) | Central Library, TU | 659.1 BRA (Browse shelf(Opens below)) | 1 | Available | 7651 |
Total holds: 0
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659.1 BEL Advertising and promotion : | 659.1 BEL Advertising and promotion : an integrated marketing communications perspective / | 659.1 BER Advertising principles / | 659.1 BRA A practical guide to integrated marketing communications / | 659.1 CHU Advertising,Sales and promotion management / | 659.1 CHU Advertising: theory and practice / | 659.1 CHU Advertising: theory and practice / |
Includes bibliographical references.
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