Marketing research : a South Asian perspective / Gilbert A. Churchill, Dawn Iacobucci and D. Israel

By: Churchill, Gilbert A Contributor(s): Iacobucci, Dawn | Israel, D Material type: Text

TextLanguage: English Publication details: Singapore : Cengage Learning, 2009. Description: xxvi, 687 p. : ill. ; 25 cmISBN: 9788131510193; 8131510190Subject(s): Management | Research -- Marketing | Marketing researchDDC classification: 658.83

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode	Item holds
Gifted Books	Central Library, TU Textbook Section (Consult Shelf-Guide to locate the book)	Central Library, TU	658.83 CHU (Browse shelf(Opens below))	Available		G5401

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