Warner,Charles <br/><br/>
Media selling : Broadcast, Cable,Print,and interactive / 
Warner,Charles. 
 - 3rd ed. 
 - Delhi:  Surjeet Publication,  2004. 
 - xiii-598p;25cm 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>8183771362 
<br/><br/><label>Dewey Class. No.: </label>659.143 WAR