Understanding services management :  integrating marketing, organisational behaviour, operations, and human resource management / 
edited by William J. Glynn and James G. Barnes. 
 - New Delhi:  Prentice Hall of India,  2006. 
 - xviii, 485p. :   ill. ;  25 cm. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>812032935x 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Service industries--Management.<br/>Customer services--Management.<br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658   / UND