Thompson, Arthur A. <br/><br/>
Strategy winning in the marketplace: core concepts, analytical tools, cases / 
Thompson, Arthur A. 
 - 2nd ed. 
 - Boston:  McGraw-Hill,  2006. 
 - xl,616p.;24cm 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0072989904 
<br/><br/><label>Dewey Class. No.: </label>658.401 THO