Sharma, Sangeeta <br/><br/>
Advertising planing and implementation / 
Sharma, Sangeeta. 
 - New Delhi:  PHI Learning Pvt. Ltd,  2006. 
 - 478p;24cm 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>8120329737 
<br/><br/><label>Dewey Class. No.: </label>659.1 SHA