TY  - BOOK
AU  - Albarran, Alan B.
TI  - The media economy
T2  - Media management and economics series
SN  - 0415990462
U1  - 338.4730223 ALB 
PY  - 2010///
CY  - New York
PB  - Routledge
N1  - Includes bibliographical references
ER  -