TY  - BOOK
AU  - Malhotra, Naresh K.
AU  - Dash, Satyabhusan 
TI  - Marketing research : : an applied orientation 
SN  - 9789332555693
U1  - 658.83  
PY  - 2018///
CY  - New Delhi
PB  - Pearson
KW  - Management
KW  - Marketing research.
KW  - Marketing
KW  - Management.
N1  - Includes bibliographical references and index
ER  -