David, Fred R. <br/><br/>
Strategic management concepts :   a competitive advantage approach / 
Fred R. David and Forest R. David ; adopted by Purva Kansal 
 - 16th ed. 
 - Noida :  Pearson,  2019. 
 - xxviii, 435 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9789353062835 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management.<br/>Strategic planning.     <br/>Strategic planning --Case studies.
<br/><br/><label>Dewey Class. No.: </label>658.4012    / DAV