TY  - BOOK
AU  - David, Fred R.
AU  - David, Forest R. 
AU  - Kansal, Purva 
TI  - Strategic management concepts : : a competitive advantage approach 
SN  - 9789353062835
U1  - 658.4012   
PY  - 2019///
CY  - Noida
PB  - Pearson
KW  - Management
KW  - Strategic planning.
KW  - Strategic planning
KW  - Case studies
N1  - Includes bibliographical references and index
ER  -