Douglas,Susan P. <br/><br/>
Global marketing strategy / 
Douglas,Susan P. 
 - New York:  McGraw-Hill,  1995. 
 - xx,554p;25cm 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0071132775 
<br/><br/><label>Dewey Class. No.: </label>658.848 DOU