TY  - BOOK
AU  - Armstrong, Gary 
AU  - Kotler, Philip 
AU  - Opresnic, Marc Oliver 
TI  - Marketing : : an introduction / 
SN  - 9789332584471 
U1  - 658.8   
PY  - 2018///
CY  - New delhi : 
PB  - Pearson, 
KW  - Marketing
KW  - Marketing--Management
KW  - Management
KW  - Asia
N1  - Includes bibliographical references
ER  -