Ritzer, George <br/><br/>
The mcdonaldization thesis :  explorations and extensions / 
George Ritzer 
 - New Delhi :  SAGE Publications,  ©1998. 
 - 212 p. :  ill. ;  22 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781349676958 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumption (Economics)<br/>McDonald's Corporation<br/>Influence (Literary, artistic, etc.)<br/>Marketing<br/>Industrial management
<br/><br/><label>Dewey Class. No.: </label>381.13  / RIT