TY  - BOOK
AU  - Gureja,Gopal K.
TI  - Creating customer value: the synergy between after sales service and maintenance
SN  - 0074631454
U1  - 658.812 GUR 
PY  - 1997///
CY  - New Delhi
PB  - Tata McGraw Hill
N1  - Includes bibliographical references
ER  -