TY  - BOOK
AU  - Still R. R. 
AU  - Cundiff, Edward W. 
AU  - Govoni, Norman A. P. 
TI  - Sales managemnt : : decisions, strategies and cases / 
SN  - 8120305671
U1  - 658  
PY  - 1994///
CY  - New delhi : 
PB  - Prentice Hall of India
KW  - Sales
KW  - Marketing
KW  - Management
N1  - Includes bibliographical references
ER  -