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Advertising management concepts and casses / M. Mohan

by Mohan, M.

Edition: 5th ed.Material type: Text Text Language: English Publication details: New delhi : McGraw-Hill, 1994Availability: Items available for loan: Central Library, TU (3)Location, call number: Textbook Section (Consult Shelf-Guide to locate the book) 658 MOH, ...

Planning for power advertising: a user's manual for students and practioners / Anand Bhaskar Halve

by Halve, Anand Bhaskar.

Material type: Text Text Language: English Publication details: New Delhi: Response Books, 2005Availability: Items available for loan: Central Library, TU (2)Location, call number: Textbook Section (Consult Shelf-Guide to locate the book) 659.1 HAL, ...

Advertising management / Jaishri Jethwaney and Shruti Jain

by Jethwaney, Jaishri | Jain, Shruti.

Edition: 2nd ed.Material type: Text Text Language: English Publication details: New Delhi : Oxford University Press, 2016.; 2018Availability: Items available for loan: Central Library, TU (7)Location, call number: Textbook Section (Consult Shelf-Guide to locate the book) 659.1 JET, ...

Advertising and integrated marketing communications / Kruti Shah

by Shah, Kruti.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: Chennai : McGraw Hill, 2019Availability: Items available for loan: Central Library, TU (1)Location, call number: Textbook Section (Consult Shelf-Guide to locate the book) 659.1 SHA.

Advertising : the art of attracting strangers / Anurag Hazarika and Christian Atogho

by Hazarika, Anurag | Atogho, Christian.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: Meerut : Balaji Publication and Distributors, 2021Availability: Items available for loan: Central Library, TU (1)Location, call number: Textbook Section (Consult Shelf-Guide to locate the book) 659.1 HAZ.

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