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		Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch and Keyoor Purani by Belch, George E \| Belch, Michael A \| Purani, Keyoor. Edition: 9th ed.Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Chennai : McGraw-Hill, 2019Availability: Items available for loan: Central Library, TU (5)Location, call number: Textbook Section (Consult Shelf-Guide to locate the book) 659.1 BEL, ... Place hold
		Integrated advertising, promotion, and marketing communications / Kenneth E. Clow and Donald E. Baack by Clow, Kenneth E \| Baack, Donald E. Edition: 6th ed.Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Noida : Pearson, 2014Availability: Items available for loan: Central Library, TU (2)Location, call number: Textbook Section (Consult Shelf-Guide to locate the book) 659.1 CLO, ... Place hold
		Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch and Keyoor Purani by Belch, George E \| Belch, Michael A \| Purani, Keyoor. Edition: 12th ed.Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Chennai : McGraw-Hill, 2022Availability: Items available for loan: Central Library, TU (1)Location, call number: Textbook Section (Consult Shelf-Guide to locate the book) 659.1 BEL. Place hold

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