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Consumer behavior / Leon G. Schiffman, Joseph Wisenblit and S. Ramesh Kumar. by Schiffman, Leon G | Wisenblit, Joseph | Kumar, S. Ramesh. Edition: 12th ed.Material type: Text Language: English Publication details: Noida : Pearson, 2019Availability: Items available for loan: Central Library, TU (4)Location, call number: Textbook Section (Consult Shelf-Guide to locate the book) 658.8342 SCH, ... Not available: Central Library, TU: Checked out (6).
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Case studies in consumer behaviour / edited by S. Ramesh Kumar by Kumar, S. Ramesh. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Chennai : Pearson, 2013Availability: Items available for loan: Central Library, TU (1)Location, call number: Textbook Section (Consult Shelf-Guide to locate the book) 658.8342 CAS.
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