| 000 | 00696nam a2200205Ia 4500 | ||
|---|---|---|---|
| 001 | 26029 | ||
| 008 | 180118s9999||||xx |||||||||||||| ||eng|| | ||
| 020 | _a8129702541 | ||
| 040 |
_aTULIB _cTULIB |
||
| 041 | _aeng | ||
| 082 | _a658.827 KEL | ||
| 100 | _aKeller,Kevin Lane | ||
| 245 | 0 |
_aStrategic brand management: building,measuring,and managing brand quality / _cKeller,Kevin Lane. |
|
| 250 | _a2nd ed. | ||
| 260 |
_aDelhi: _bPearson Education, _c2004. |
||
| 300 | _axxvii,788p;24cm | ||
| 504 | _aIncludes bibliographical references. | ||
| 942 | _cBK | ||
| 999 |
_c17988 _d17988 |
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