000 | 01103nam a22002537a 4500 | ||
---|---|---|---|
999 |
_c50467 _d50467 |
||
001 | 90910 | ||
003 | IN-TzU | ||
005 | 20200127094417.0 | ||
008 | 200127s2019 uk a|||e |||| 001 0 eng d | ||
020 | _a9781137528247 | ||
040 | _aIN-TzU | ||
041 | _aeng | ||
082 | 0 | 4 |
_a302.23072 _bHAN |
100 |
_aHansen, Anders _915920 |
||
245 |
_aMedia and communication research methods / _cAnders Hansen and David Machin |
||
250 | _a2nd ed. | ||
260 |
_aUnited Kingdom : _bRed Globe Press ; Macmillan International Higher Education, _c2019. |
||
300 |
_aix, 314 p. : _bill. ; _c22 cm |
||
504 | _aIncludes bibliographical references and index. | ||
520 | _aBeginning with an overview of the changing contexts and trends in media and communication research approaches, the book demystifies 'research' and the 'research process' by offering practical and accessible guidance on how to design, plan and carry out successful research projects in media and communication. | ||
650 |
_aMass media _vResearch _xMethodology _915921 |
||
650 |
_aCommunicatio _vResearch _xMethodology _915922 |
||
942 | _cBK |